| The Internet is the new marketing frontier. More and more Individuals
are buying personal computers to keep up with the growing technologies.
Many of these new computers come preloaded with communication and
on-line service software. Windows 95 is designed for the Microsoft
Network and access to the Internet through the World Wide Web. Using these new technologies your business can to be accessable to
the most people any single information medium can offer. TV stations, radio
stations, newspapers, magazines, and thousands of businesses are already
taking advantage of the World Wide Web as an information medium.
Why is the Web so attractive to business?
- The Cost. Compared to any other advertising medium the Internet is
extremely cost effective. A Web document gives you enough space
to display your information, including text and pictures, the way you
want it. You're not squeezing your information into two or four lines,
trying to get the most out of a small space. The price for a Web
document is almost the same (or less) than four lines in most trade
magazines!
- The Response. If you have an e-mail address, your document can
contain an instant link to it. That means as someone reads your
information, they can instantly contact you with questions or orders at
no cost to them. It's like having a toll free phone number!
- The Scope. As soon as you have a presence on the Web you can
suppliment your existing advertising with your Web address. This
means less cost to you in conventional advertising. With this simple
line;
See our Web page at: http://www.ao.net/my_business/
interested customers can obtain all the information you want them to
have. And you can keep it current! Updates can be made on a
monthly and sometimes weekly basis. And talk about customer
service! Your page can give your customers the answers they need
from your business, and free up your time for more productive uses.
IWC can create a Web document to fit your every need.
If you like the look of the Web and feel you're ready to take the next
step into the Internet and the World Wide Web, e-mail Ron at: iwc@ao.net
or call (407) 855-4772.
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